5. Communicate the impact of giving
People give more when they know their donations are making a difference. One of the most effective ways to increase online tithing for churches is to consistently show the impact of generosity.
That means going beyond general statements like, “Your giving helps support our ministry.” Instead, share specific stories. Show how church donations funded a mission trip, helped a struggling family, or supported a local outreach program. Use real numbers and real testimonies. Churches that regularly communicate financial impact see higher engagement in digital giving.
Use multiple channels to keep people informed. Email updates, social media posts, and video testimonies all help reinforce the message. Some churches create short “Giving Impact” videos where pastors or ministry leaders share updates on how donations have been used. Others highlight these stories during offering moments in service.
Transparency also matters. Churches that publish annual reports or provide regular financial updates tend to build trust with their congregations. When people see where their money is going—and the lives it’s changing—they’re more likely to give, and to give consistently.
6. Incorporate online giving in church events and campaigns
Giving doesn’t just happen during Sunday services. Church members are often inspired to give during special moments, whether it’s a holiday offering, a missions fundraiser, or a church-building campaign. Making digital giving an integral part of these moments ensures that generosity isn’t limited to those in the room.
Special campaigns are a perfect opportunity to highlight online giving. For example, a church planning a community outreach project could create a dedicated giving page where people can donate specifically to that cause. QR codes on promotional materials, text-to-give options, and announcements during services all help drive engagement.
Seasonal giving opportunities, such as Giving Tuesday or end-of-year donations, also present a chance to encourage online tithing. Many churches see a surge in generosity during these moments, especially when they make it easy to give online.
The goal is to create multiple on-ramps for generosity. Whether it’s through a church app, mobile giving, or a dedicated fundraising effort, offering digital giving options at the right moments helps ensure that every church member has an opportunity to give no matter where they are.
7. Follow up and show gratitude
Generosity thrives in an atmosphere of gratitude. When church members give, whether it’s a one-time donation or a recurring tithe, they need to know their contribution is seen, valued, and making an impact. A simple thank-you can go a long way in encouraging continued generosity.
Churches can automate thank-you emails through their church giving platform, but personalization makes an even bigger impact. A handwritten note, a quick phone call from a pastor, or a personal email to first-time donors can make people feel truly appreciated. Studies show that donors who receive a thank-you message within 48 hours are four times more likely to give again (Nonprofits Source).
Another way to reinforce a culture of generosity is by celebrating milestones. Whether it’s recognizing an increase in recurring donations, reaching a fundraising goal, or highlighting how online giving has supported a ministry initiative, these moments remind people that their giving matters. Some churches even create an annual “Generosity Sunday” to celebrate the collective impact of their congregation’s giving.
Churches that express gratitude well will see deeper engagement, stronger relationships, and a greater willingness to give.
Conclusion
Online tithing has changed the way churches approach generosity, making it easier than ever for people to support their local church. But simply having an online giving platform isn’t enough. Churches must be intentional about how they introduce, encourage, and normalize digital giving.
By educating church members, making giving accessible, incorporating it into worship, and communicating the impact, church leaders can create a culture where generosity thrives. Encouraging recurring donations, integrating online giving into events, and following up with gratitude further reinforce participation.
The key is to take small, intentional steps. If your church hasn’t emphasized digital giving yet, start by introducing it in sermons or updating your church website with clear instructions. If you already have online giving in place, look for ways to simplify the process, communicate impact, and thank your donors more effectively.
Now’s the time to strengthen your church’s giving strategy. Explore your church’s online giving options, discuss next steps with your leadership team, and make sure every church member has a seamless way to participate in generosity.