How First Orlando doubled its donors + its impact

Summary

Church: First Orlando | Orlando, FL
Type: Protestant | ~4,000 members
Using Pushpay Since: 2017
Products: ChurchStaq (Pushpay Giving + Pushpay ChMS, formerly Church Community Builder)

KEY RESULTS

  • Giving households: ~4,000 to ~8,000 (2x growth)
  • Recurring giving: 6x increase in recurring-giving households
  • Digital giving: 20% to 70% of total contributions

The situation

If your church management system depends on one or two people who “just know how it works,” you already know the feeling. The workarounds. The spreadsheets no one else can touch. The quiet dread of what happens when that person leaves.

First Orlando lived in that reality for decades. Their system was originally built in the late 1970s and had been modified by successive staff developers over 30 or 40 years. Matthew Robinson, Pastor of Ministries & Administration, put it plainly: the platform had been “Frankenstein-ed” into a patchwork of custom databases and protected spreadsheets with a “segmented, hidden, You-Can’t-Touch-This nature.”

Every time a staff member left, a piece of institutional knowledge walked out the door with them. And as the congregation grew from 2,000 to 4,000 members, the cracks became impossible to ignore. Leaders, staff, and volunteers couldn’t collaborate. Data lived in silos. And the church’s ability to steward its people and resources was being held back by the very systems meant to support it.

First Orlando didn’t just need new software. They needed to be free to focus on ministry again.

The church’s outdated systems also posed a challenge when it came to engaging with their growing congregation. As more people attended services and events, managing attendance, donations, and other important information became increasingly overwhelming. The team at First Orlando knew they needed a change in order to effectively serve and connect with their congregation in the digital age.

The solution

Matthew’s priority wasn’t finding the most feature-rich platform. It was finding a ministry partner: a team that would handle the technology so his staff could focus on people. After a thorough evaluation, First Orlando chose ChurchStaq.

Capability How First Orlando Uses It
Pushpay ChMS Centralized all member data under one source of truth. The team adopted a simple mantra during implementation: “If it doesn’t live here, it’s not true.” Fragmented spreadsheets and legacy databases were retired for good.
Pushpay Giving Made it easy for members to give digitally and set up recurring donations from their phones, removing friction and meeting people where they already are.
Data Cleanup The implementation became a full renovation. Years of scattered records were consolidated into one clean, reliable system that every staff member and volunteer could access and trust.

The results

The numbers tell a clear story, but what they really represent is a congregation that became more connected and more generous because the technology got out of the way.

Metric Before Pushpay After Pushpay
Giving Households ~4,000 ~8,000 (2x)
Recurring Giving Households Baseline 6x increase
Digital Giving Share ~20% ~70%
Church Membership ~2,000 ~4,000


But the most powerful proof of what changed at First Orlando isn’t in a spreadsheet.

In 2022, the church prayed over and issued a bold challenge to their congregation: contribute to the largest single-week offering in the church’s history, and give every dollar away. Members responded with over $1 million, most of it given on their phones through Pushpay. Those funds went straight back into the Orlando community through 30 nonprofit partners working on homelessness, food scarcity, and human trafficking recovery.

They did it again in 2023, even bigger. And they plan to keep going.

As Matthew describes it, “We talk about generosity at First Orlando as the good that we are able to do for Heaven here on Earth.” Pushpay didn’t create that generosity. But it gave the congregation a simple, trusted way to act on it.

Community Size
Key Tools
  • Giving
Results

We had this technology that enabled us to connect to our people, help them take this step and be generous. There is a really exciting spiritual movement happening and we're able to have valid, reliable data points to show that change.

Matthew Robinson
Pastor of Ministries & Administration

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