Why churches are embracing tap-to-engage technology

When someone feels moved to connect with your church, give them the easiest path to do so. Learn how tap-to-engage technology can help.
Stefan Gladbach
Stefan Gladbach Updated July 8, 2025 · 3 min read

A first-time visitor wants to connect with your church. They pull out their phone to scan the QR code on the back of the pew, but the lighting is dim and they can’t get their camera to focus properly. After three attempts, they give up.

Meanwhile, a regular member sees the QR code for small group sign-ups, but they’re holding their coffee and can’t easily position their phone to scan it during the service.

These everyday scenarios represent missed connections. Moments where people want to engage with your church but face unnecessary friction.

The Problem: Even modern solutions have friction

We’ve come a long way from hunting for pens and deciphering handwritten guest cards. Most churches have embraced digital solutions: QR codes on pews, online forms, digital giving platforms.

But friction still exists:

  • Visitors struggling to get QR codes to scan in dim sanctuary lighting
  • People fumbling with their cameras, trying to get the right angle
  • Staff having to reprint materials every time a link changes

Your church solved the pen-and-paper problem, but you’re still seeing missed connections when technology gets in the way.

Your church works hard to create welcoming environments and meaningful experiences. Why let scanning difficulties and technical friction create barriers?

The Solution: Tap-to-engage technology

 

Tap-to-engage uses the same Near Field Communication (NFC) technology that’s already in most smartphones. It’s the same tech used for contactless payments.

It’s simple: Someone taps their phone on a small card or sticker, and their phone instantly opens the desired link. A giving page. A guest form. An event sign-up, or a menu of ministry opportunities.

No apps to download. No QR codes to scan. Just tap and go.

Why this matters for your church

  • Instant connections. When someone feels moved to engage, they can do so immediately.
  • Higher engagement rates. Churches using tap technology report up to 50x higher engagement than with QR codes.
  • Instant updates without reprinting. Change a link, update an event, or launch a new campaign instantly from your dashboard.

The bottom line

Your congregation already taps their phone for coffee and countless daily transactions. They expect the same simplicity from their church experience.

Tap-to-engage technology doesn’t replace the personal connections that make your church special. It just removes the friction that prevents those connections from happening.

When someone feels moved to connect with your church, give them the easiest path possible to do so.

Getting started

Want to learn more about how tap-to-engage technology could work for your church?

We’ve partnered with VisitorReach to offer VisitorTap technology to our customers, complete with special pricing and setup support. Contact your customer success manager to explore how tap technology could help your church.

Stefan Gladbach
Stefan Gladbach Stefan Gladbach is a Senior Product Marketing Manager at Pushpay, where he develops go-to-market strategies for giving solutions that help churches connect with their communities. With experience in both sales and marketing, Stefan specializes in turning complex technology into clear stories that speak to customers. Recognized as a Top 100 Product Marketing Influencer, he focuses on understanding what matters most to church leaders, ensuring Pushpay’s solutions serve their mission of growing generosity and community engagement. View more posts from Stefan Gladbach
Featured Content
Take the next steps for your growing ministry.

Stop managing your people and start inspiring deeper forms of community.

Get Bi-Weekly Updates