How to Elevate Old Easter Fundraising Ideas
Collecting monetary contributions to support ministry has always been a part of church. Finding ways to inspire giving is a necessary task for every ministry—but leaders in the digital era have access to powerful tech that can support those fundraising efforts. We have five Easter ideas for church growth and giving to help you plan for the upcoming spring fundraising.
No one’s saying tech necessarily needs to replace the tried-and-true practices your ministry’s always relied on, but technology can complement and elevate those traditional efforts, especially around Easter holiday.
Online Communication
You’ve probably got a great program of Easter festivities lined up for your community. Some events are likely grounded in the traditions of your ministry, while others might be new ideas to inject excitement into the holiday. Common fundraiser events include an Easter raffle for thoughtful baskets made by your ministry, or a bake sale led by the youth group. But all your efforts won’t matter much if no one knows what you have in store for them!
As opposed to word-of-mouth and physical invites, create awareness of your Easter program with digital tools. Church management software can streamline this process, helping you connect with your congregation through email, text, mobile notifications and more—and when you do reach out, don’t be bashful about directing them toward your online giving solutions.
Check-In Features
One of the most exciting parts of Easter is seeing all those new faces come through your front door. Guests and visitors who may not consistently engage in church life often feel inspired to participate during the holidays, so don’t miss this opportunity to collect their information.
Ensuring your church welcome team is ready to sign in guests online, encourage app downloads, and direct visitors towards digital engagement touchpoints not only elevates guests’ experience on Easter Sunday, but it creates a means of engagement for the future. Say a family would love to financially contribute on Easter, but can’t afford a donation at the moment; if you have their contact information, you can follow up later in the year, and they’ll appreciate the reminder to give once they’re able.
How to Use Digital Solutions for Your Easter Fundraiser
Alright, so you’ve got the community excited about your Easter celebrations—now what? No matter how inspired a guest or member is to donate toward your ministry, they can’t do so unless they’re directed to the appropriate channel. Church technology can improve your Easter Sunday engagement and spearhead growth throughout the year.
QR Codes
Ten years ago, being asked to use your phone to scan a barcode would feel odd—but not anymore! QR codes are so mainstream that they’ve become second-nature for the public. Anyone who sees a QR code instinctively knows to give it a quick scan, and they expect their phone to connect them with the content they’re looking for.
Through Pushpay’s tech suite, you can generate QR codes that throw to several different options. You can prompt users to give, download your custom church app, or direct them toward other options that will fuel engagement for your ministry. Make sure those QR codes are prominently posted throughout your church!
Streamlined Digital Giving
Easter always sparks a wave of generosity in communities. But these days, very few people have cash in their wallets; everyone’s become accustomed to the convenience of paying with cards or through their phones.
Not to worry: church tech is keeping up with the latest trends. An online giving platform will not only be desired, but expected by visitors to your Easter service. Make sure you’ve trained greeters and staff how to direct guests to your online giving platform (again, QR codes are a lifesaver!) so that no one who feels called to give loses that inspiration while struggling to understand your system.
